Privacy & Privacy Policy
Responsible for data processing:
Etrona GmbH
Karlsplatz 3
80335 Munich
E-Mail: info@etrona.de
We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.
1. Access Data and Hosting
You can visit our websites without providing personal information. Each time a webpage is accessed, the web server automatically stores a server log file, which may include the following data:
Name of the requested file
IP address
Date and time of access
Amount of data transferred
Requesting provider
These access data are exclusively evaluated for the purpose of ensuring smooth operation and improving our offerings (Art. 6 para. 1 sentence 1 lit. f GDPR). All access data are deleted no later than seven days after the end of your visit.
Hosting Services by a Third Party
A third-party provider provides services for us for hosting and displaying the website. All data collected through the use of this website or the relevant online shop forms are processed on its servers. Processing on other servers occurs only as described here. The provider is located within the EU or EEA.
2. Collection and Use of Data for Contract Processing and Contact
We collect personal data if you voluntarily provide it during an order or contact (e.g., via contact form or email). Mandatory fields are clearly marked.
Data usage is based on:
Art. 6 para. 1 sentence 1 lit. b GDPR – Contract processing
Art. 6 para. 1 sentence 1 lit. a GDPR – Consent (e.g., customer account creation)
After full contract fulfillment or deletion of your customer account, data processing is restricted and data are deleted after the expiry of statutory retention periods, unless you have explicitly consented to further use.
3. Data Sharing
3.1 Shipping Providers
To fulfill the contract, we forward your data to the shipping company responsible for delivery. With your explicit consent (Art. 6 para. 1 sentence 1 lit. a GDPR), we also share your email address and phone number with the shipping provider for delivery notifications.
Shipping Providers:
DACHSER SE, Thomas-Dachser-Str. 2, 87439 Kempten
GLS Germany GmbH & Co. OHG, GLS Germany-Straße 1–7, 36286 Neuenstein
Electromax Outlet Store GmbH, Harham 85, 5760 Saalfelden, Austria
Consent can be revoked at any time. After revocation, we delete your data, unless further use is legally permitted.
3.2 Collection Agencies
To enforce our payment claims, we forward data to a contracted collection agency if necessary (Art. 6 para. 1 sentence 1 lit. b and f GDPR).
4. Google AdWords
a) Description and Scope
We use Google AdWords on our website to display interest-relevant advertising. When a user clicks on an ad, a conversion cookie is stored on their device. Personal data are stored by Google in the USA and may be shared with third parties.
b) Legal Basis
Art. 6 para. 1 lit. f GDPR (legitimate interest)
Art. 6 para. 1 lit. a GDPR (for analysis purposes)
c) Purpose
Optimizing advertising in search engines and the Google advertising network.
d) Storage Duration
Data are deleted once they are no longer required for our business processes and statutory retention obligations do not apply.
e) Objection & Deletion
Users can deactivate or delete cookies at any time via their browser settings. Interest-based advertising can be objected to at www.google.de/settings/ads.
5. E-Mail Newsletter
For sending our newsletter, we use your email address based on your consent (Art. 6 para. 1 lit. a GDPR). Unsubscribing is possible at any time via the newsletter link or by message. After unsubscribing, the email address will be deleted, unless further use is permitted.
6. Credit Check in Payment Processing
For advance payments (e.g., purchase on account), we obtain a credit report. Data are shared with the following companies:
SCHUFA Holding AG
Creditreform Boniversum GmbH
Tesch mediafinanz GmbH
CRIF Bürgel GmbH
arvato infoscore GmbH
Deltavista GmbH
Deletion occurs after contract completion, as legally permissible.
7. Trusted Shops Trustbadge
For displaying our quality seal and any collected reviews, the Trusted Shops Trustbadge is integrated. Access data (IP address, date, time) are automatically stored. Additional personal data are transmitted only when Trusted Shops products are used.
8. Cookies
We use cookies to make our website attractive and to enable certain functions.
Types:
Session cookies: deleted when the browser is closed
Persistent cookies: remain on the device until the expiry date
Browser settings can be used to block or delete cookies. Instructions per browser:
Internet Explorer
Safari
Chrome
Firefox
Opera
If cookies are not accepted, website functionality may be limited.
9. Sending Review Reminders
With your consent, we send an email reminder to provide a review after an order via the Trusted Shops system. Consent can be revoked at any time.
10. Contact Options & Your Rights
As a data subject, you have the following rights:
Right of access (Art. 15 GDPR)
Right to rectification (Art. 16 GDPR)
Right to erasure (Art. 17 GDPR)
Right to restriction of processing (Art. 18 GDPR)
Right to data portability (Art. 20 GDPR)
Right to object (Art. 21 GDPR)
Right to lodge a complaint (Art. 77 GDPR)
Contact us for questions or to exercise your rights via the contact details in the imprint.
11. Right to Object
You can object to the processing of personal data based on legitimate interests at any time with future effect. For direct marketing, processing stops immediately.
Privacy Policy created in cooperation with Wilde Beuger Solmecke Lawyers